What Is Primer and Why Is It Important

What is primer?….. it’s a question I get asked ALL the time and the truth is you shouldn’t even be wearing a makeup foundation unless you are using a primer! Yep! I said it! Don’t waste your time! Its like walking out of the house without wearing underwear- but worse…and that is why most people hate foundation because they aren’t using a primer to correct the skin, in the first place or they arent on a proper skin care routine- its NEVER the foundation.

what is primer

There are SO MANY primers out there- mostly due to marketing gimmicks, but today I am going to help you understand what is primer so that you can see for yourself primer is AMAZING and it’s a total game changer when perfecting your makeup look.

In one sentence, Primer is a foundation product to wear under your foundation to correct or enhance the skin, thus allowing foundation to be long lasting, smooth, radiant, matte or whatever look your trying to achieve.

With marketing as aggressive as it is out there, we have primers for rosacea, primers for dull skin, oily skin, primer to help reduce pores.  It’s overwhelming, but the most important question you have to do is ask yourself….what am I trying to achieve with a primer? What do I want to correct in my skin?

what is primer

Here is my SECRET LIST of primers that I use on all my clients based on their skin condition and concern. Tried and True Products!

Make Up For Ever Step 1 Mattifying Primer- Oily Skin, or the other ones for Radiant and Smoothing

Hourglass Veil Primer- Radiant Skin

Smashbox Primer- All Skin types to Create Smoothness

Pore Professional- To Rid of Large Pores

Dior Primer- For more mature skin (women over 50) In addition to creating smoothness, Dior’s primer contains additional anti aging skin care ingredients.

what is primer

But wait!!!! What about the green, yellow and purple and orange primers I see out there? Those are more corrective primers that correct the skin’s actual discoloring and should only be used to change the skin’s coloring and should be advised from a professional makeup artist if this is your particular challenge.

Again, primers are a game changer in polishing and perfecting your makeup look! It’s important to always think about adding this type of foundation element to any makeup routine for best and optimal results!